{"id":21942,"date":"2025-01-31T03:06:29","date_gmt":"2025-01-31T03:06:29","guid":{"rendered":"https:\/\/icma-award.com\/portfolio-item\/icma-15-category-1-10-2-silver-ryze-digital"},"modified":"2025-01-31T03:06:29","modified_gmt":"2025-01-31T03:06:29","slug":"icma-15-category-1-10-2-silver-ryze-digital","status":"publish","type":"portfolio","link":"https:\/\/icma-content-marketing.com\/de\/portfolio-item\/icma-15-category-1-10-2-silver-ryze-digital","title":{"rendered":"ICMA 15 Category 1.10 2. Silver RYZE Digital"},"content":{"rendered":"<p><div id=\"attachment_21253\" style=\"width: 1250px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-21253\" class=\"size-full wp-image-21253\" src=\"https:\/\/icma-award.local:8890\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.1.jpg\" alt=\"\" width=\"1240\" height=\"874\" srcset=\"https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.1.jpg 1240w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.1-300x211.jpg 300w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.1-768x541.jpg 768w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.1-1030x726.jpg 1030w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.1-705x497.jpg 705w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.1-450x317.jpg 450w\" sizes=\"auto, (max-width: 1240px) 100vw, 1240px\" \/> auto<p id=\"caption-attachment-21253\" class=\"wp-caption-text\"><div class=\"auto-caption\">Name: voil\u00e1 \u00b7 Mitarbeitermagazin der Targobank<br \/>\nAgentur: RYZE Digital<br \/>\nKunde: Targobank AG<br \/>\nICMA Award: Silver <\/p>\n<p>Die Targobank hat ihr Mitarbeitermagazin \u201evoil\u00e0\u201c nach knapp 10 Jahren einem umfassenden Relaunch unterzogen. Das urspr\u00fcnglich als Printmagazin gestartete Medium wurde \u00fcber die Jahre zu einer Website und App ausgebaut. Ende 2023 begann die Relaunchphase mit dem Wechsel von nativen Apps zu einer Homescreen-L\u00f6sung. Anfang 2024 folgte der eigentliche Website-Relaunch mit neuem Design, Kategorien und verbesserter Usability.<\/p>\n<p>Der Relaunch zielte darauf ab, sich an ver\u00e4nderte Nutzungsgewohnheiten anzupassen. Ein neues, aufger\u00e4umtes Layout erm\u00f6glicht schnelleres Erfassen der Inhalte. Ein gro\u00dfer Slider pr\u00e4sentiert die drei aktuellsten Storys, w\u00e4hrend ein \u201eBeliebt\u201c-Slider popul\u00e4re Beitr\u00e4ge hervorhebt. Sechs thematische Bereiche strukturieren die Inhalte.<\/p>\n<p>Link zur Website: www.targobank-magazin.de<\/p>\n<p>Jury Statement<br \/>\nNavigation: Die Userinnen und User gelangen schnell zu den wichtigsten News und interessantesten Storys. Die Leserf\u00fchrung ist sehr \u00fcbersichtlich. Leserinnen und Leser werden mit einem gro\u00dfen Slider begr\u00fc\u00dft, der drei aktuelle Storys vorstellt.<\/p>\n<p>Highlight: In der Dachzeile werden rechts Angaben zu den Nutzerzahlen des jeweiligen Artikels gemacht und die User k\u00f6nnen auch Likes vergeben, wie im Social-Media-Bereich \u00fcblich. Guter Service: Die Artikel auf der Website sind nach Nutzerzahlen sortiert. <\/p>\n<p>Insgesamt<br \/>\nEin erfolgreiches Projekt, denn seit dem Relaunch sind die Zugriffszahlen deutlich gestiegen, von durchschnittlich 25.000 auf 40.000 Visits pro Monat.\n<\/p><\/div>\n<\/p><\/div><div id=\"attachment_21255\" style=\"width: 1250px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-21255\" class=\"size-full wp-image-21255\" src=\"https:\/\/icma-award.local:8890\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.2.jpg\" alt=\"\" width=\"1240\" height=\"874\" srcset=\"https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.2.jpg 1240w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.2-300x211.jpg 300w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.2-768x541.jpg 768w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.2-1030x726.jpg 1030w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.2-705x497.jpg 705w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.2-450x317.jpg 450w\" sizes=\"auto, (max-width: 1240px) 100vw, 1240px\" \/> auto<p id=\"caption-attachment-21255\" class=\"wp-caption-text\"><div class=\"auto-caption\"><\/div>\n<\/p><\/div><div id=\"attachment_21257\" style=\"width: 1250px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-21257\" class=\"size-full wp-image-21257\" src=\"https:\/\/icma-award.local:8890\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.3.jpg\" alt=\"\" width=\"1240\" height=\"874\" srcset=\"https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.3.jpg 1240w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.3-300x211.jpg 300w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.3-768x541.jpg 768w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.3-1030x726.jpg 1030w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.3-705x497.jpg 705w, https:\/\/icma-content-marketing.com\/wp-content\/uploads\/2025\/01\/15th_ICMA_1.10_2_RYZE_Digital_1.3-450x317.jpg 450w\" sizes=\"auto, (max-width: 1240px) 100vw, 1240px\" \/> auto<p id=\"caption-attachment-21257\" class=\"wp-caption-text\"><div class=\"auto-caption\"><\/div>\n<\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":21252,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"kategorie":[539],"einreicher":[588],"award":[499],"jahr":[573],"einreicher_15":[],"portfolio_entries":[],"class_list":["post-21942","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","kategorie-1-10-employee-online","einreicher-ryze-digital","award-2-silver","jahr-573"],"_links":{"self":[{"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/portfolio\/21942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/types\/portfolio"}],"replies":[{"embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/comments?post=21942"}],"version-history":[{"count":0,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/portfolio\/21942\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/media\/21252"}],"wp:attachment":[{"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/media?parent=21942"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/tags?post=21942"},{"taxonomy":"kategorie","embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/kategorie?post=21942"},{"taxonomy":"einreicher","embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/einreicher?post=21942"},{"taxonomy":"award","embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/award?post=21942"},{"taxonomy":"jahr","embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/jahr?post=21942"},{"taxonomy":"einreicher_15","embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/einreicher_15?post=21942"},{"taxonomy":"portfolio_entries","embeddable":true,"href":"https:\/\/icma-content-marketing.com\/de\/wp-json\/wp\/v2\/portfolio_entries?post=21942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}